Dominos is my favorite pizza app. User experiences and apps are what I make, so here are a few things I’d change.
This “cheese it up” modal is great, but clicking yes could add $2 to your order. Problem is, not knowing could irritate me if I wasn’t expecting the upcharge, or I might REALLY want extra cheese and assume it adds $5 and pass.
I’ve already confirmed my address at the beginning of this process, so taking up a full screen’s worth of real estate with some things I can’t change and other info that’s probably accurate considering I chose my address wastes my time choosing a card for the transaction.
After ALL this, I have to enter my Dominos password to checkout. If you’re going to require a password, do it at the beginning, and figure out a way to bypass it with a thumbprint. Considering how complicated this app can be, I’m not too worried my 4yo is going to accidentally order a pizza or a nerdowell is going to hack my phone and order a pizza.
And last, this tiny flip phone icon at the bottom of the screen calls my store in case I have any last minute changes. A great feature. Problem is, I thought this icon let me use my phone as a walkie talkie. Stick with a hyperlinked numerical phone number for accessibility purposes. A developer should rarely assume I know what a flip phone icon means.